Because you're worth it.
Protective Color Creme: Water; Cetearyl Alcohol; Propylene Glycol; Deceth-3; Laureth-12; Ammonium Hydroxide; Oleth-30; Hexadimethrine Chloride; Lauric Acid; Glycol Distearate; Polyquaternium-22; Ethanolamine; Silica Dimethyl Silylate; Pentasodium Pentetate; Fragrance; Ammonium Thiolactate; Carbomer; Ascorbic Acid; 2-Methyl-5-Hydroxyethylaminophenol; CI77891/Titanium Dioxide; p-Aminophenol; Linalool; 2-Methylresorcinol; p-Phenylenediamine; Resorcinol; Butylphenyl Methylpropional; Dimethicone. Protective Creme Developer: Water; Hydrogen Peroxide; Cetearyl Alcohol; Trideceth-2 Carboxamide MEA; Ceteareth-30; Glycerin; Pentasodium Pentetate; Sodium Stannate; Tetrasodium Pyrophosphate. Protective Pre-Color Serum: Water; Cetearyl Alcohol; Glycerin; Trideceth-2 Carboxamide MEA; Ceteareth-30; Phenoxyethanol; Fragrance; Hexadimethrine Chloride; Methylparaben; Polyquaternium-22; Pentasodium Pentetate; Hydrolyzed Oats; Butylparaben; Ethylparaben; Linalool; Benzyl Salicylate; Propylparaben; Isobutylparaben; Citric Acid; Amyl Cinnamal; Benzyl Benzoate; Citronellol; Geraniol; 2-Oleamido-1,3-Octadecanediol. Protective Ceramide-Protein Conditioner: Water; Cetearyl Alcohol; Glycerin; Behentrimonium Chloride; Amodimethicone; Cetyl Esters; Isopropyl Alcohol; Hydroxypropyltrimonium Hydrolyzed Wheat Protein; Hydroxyisohexyl 3-Cyclohexene Carboxaldehyde; Trideceth-12; Chlorhexidine Dihydrochloride; Panthenol; Candelilla Cera/Candelilla Wax; Benzyl Salicylate; 2-Oleamido-1,3-Octadecanediol; Alpha-Isomethyl Ionone; Methylparaben; Cetrimonium Chloride; Citronellol; Butylphenyl Methylpropional; Fragrance
Color results guide: The shade chart on the package suggests the color results you will get with 9RB. Your color results will vary depending on your natural hair color. Light blonde to medium blonde, dark blonde, light brown. Special Advice: More than 50% gray hair: Your results will be slightly lighter-looking than in the color results guide. Red hair: Your color results will be light reddish blonde. Medium/dark brown to black hair: This shade is not recommended. This shade has a red tone that will enhance warmth that is naturally found in your hair.
Triple protection color creme. Nothing protects better, nothing covers gray better, time after time.* Before: Protective Pre-Color Serum treats fragile areas of the hair, particularly dry ends. To be used before you color. Your hair is protected, prepared to be colored evenly. During: Excellence's extra-protective color creme gives your hair rich, radiant, even color that covers resistant grays perfectly. Nothing covers gray better.* Non-drip creme wraps every strand. After: Multi-Dose After-Color Conditioner deep-treats your hair after and in-between coloring. Protects your hair until the next coloring. Result: 100% perfect gray coverage. Rich, deep, perfectly even color. Even fragile hair is perfectly protected for weeks. This kit contains: protective color creme, protective creme developer, protective ceramide-protein conditioner, insert, salon gloves, exclusive Applicolor comb, protective pre-color serum. *Compared to each leading competitor's top selling brand.